TRANSPOWR WITH E3X TECHNOLOGY PRODUCT LAUNCH
TransPowr® with E3X® Technology is the only universal heat-dissipating technology for overhead conductors that optimizes the power grid. This is accomplished by adding more capacity and controlling losses, resulting in improved sustainability, reliability and resilience. Significant first-cost and long-term operational savings is also achieved through this new product. By increasing conductor emissivity (improving heat dissipation) and reducing absorptivity (minimizing heat absorption), groundbreaking E3X Technology drives results — a reduced conductor size for a given ampacity rating, or increased ampacity rating and reduced operating temperature for a given conductor size, improving energy effectiveness and efficiency.
General Cable designed the TransPowr® with E3X® Technology product launch to emphasize it's category defining success within the industry through clean lines, technical imagery, energetic colors and contemporary icons. In particular, this product was marketed toward clients in Central and South America, requiring alternate print, trade show, and digital materials with spanish translations.
To view a promotional video and learn more about TransPowr® with E3X® Technology, visit http://generalcablesolutions.com/GC_E3X_Technology/Gold/